SHOW THE JOB. ATTRACT THE RIGHT PEOPLE.
Recruitment Video Production
in Central PA
Sojourn Media creates recruitment and employer brand videos that show candidates what it is really like to work with your team. We help employers in Harrisburg and across Central Pennsylvania explain the role, the environment, and the culture before the first interview.
WHY JOB POSTINGS FALL SHORT
Why Are the Right Candidates Scrolling Past Your Job Posts?
Most job postings read the same: a list of duties, a list of requirements, and a line about a great culture. Candidates cannot see the people, the space, or the pace of the work, so they either skip the post or apply without knowing what they are signing up for.
Video lets candidates see the job, meet the team, and decide with a clearer picture.
Posts All Look Alike
Text-only listings make it hard for candidates to tell your opportunity apart from the one down the road.
Culture Is Hard to Describe
Words like team-oriented and fast-paced mean little until a candidate sees and hears your people.
Mismatched Expectations
When candidates do not understand the schedule, environment, or physical demands, fit problems show up after the hire.
WHAT A RECRUITMENT VIDEO DOES
Give Candidates a Reason to Apply
A recruitment video works for you on job boards, your careers page, social media, and at hiring events. It answers common questions before they are asked and gives your hiring team a consistent way to introduce the role.
Stand Out on Job Boards
Give candidates something to watch, not just another block of text.
Answer Questions Up Front
Cover the schedule, location, benefits, and growth paths in your own words.
Support Better Fit
Help candidates self-select before interviews, so your team spends time with people who want the role.
ONE SHOOT. MULTIPLE USES.
One Production Day. A Full Recruiting Toolkit.
With planning, one shoot can produce a main recruitment video plus shorter cuts for specific roles, social posts, and job ads. We map the interviews, shot list, and b-roll before we arrive so every clip has a purpose.
Employer Brand Video
An overview of who you are, what you do, and why people choose to work with you.
Role Spotlight Videos
Short videos for hard-to-fill positions that walk through a typical day on the job.
Employee Testimonials
Current team members share, in their own words, what the work and culture are like.
Careers Page Video
A welcome video that helps visitors to your careers page understand the opportunity.
Social Recruiting Clips
Vertical and square cut-downs for Instagram, Facebook, and LinkedIn job promotion.
Hiring Event Loop
A short, caption-friendly loop for job fairs, open houses, and campus recruiting events.
BETTER CANDIDATE FIT
Let Candidates See the Job Before They Apply.
A job description can list tasks. A video can show the workplace, introduce the people, and give candidates a real sense of the day-to-day.
The goal is honesty, not hype. When candidates know what to expect before they apply, your team spends less time on interviews that were never going to be a fit.
- The workplace and daily environment
- Schedules, shifts, and expectations
- The team they would work with
- Training and growth opportunities
- Your mission and culture
Show the job honestly, and the right candidates can say yes with confidence.
FROM CONCEPT TO DELIVERY
From Open Role to Finished Recruiting Video
We handle the production details so your HR team and hiring managers can stay focused on filling roles. We work with employers throughout Central Pennsylvania and travel across the East Coast.
Discover
We learn about your open roles, hiring challenges, audience, and goals.
Plan
We develop interview questions, a shot list, and a schedule that respects your operations.
Film
We capture interviews, team members at work, and your workplace.
Deliver
We deliver a main video plus cut-downs sized for job boards, your website, and social media.
ORGANIZATIONS SERVED
5-STAR REVIEWS ON GOOGLE
YEARS COMBINED EXP.
CENTRAL PA • AVAILABLE TO TRAVEL
COMMON QUESTIONS
Recruitment Video FAQs
Real people, a real workplace, and honest detail about the role. The strongest recruitment videos feature current employees, show the environment, and answer the questions candidates actually ask about schedule, growth, and culture.
Recruitment video projects are scoped the same way as any Sojourn video production project. A single short recruiting or social video typically runs $500 to $1,500. A signature brand or corporate video with interviews, b-roll, and social cut-downs generally lands between $2,000 and $6,000. Multi-video series with multiple locations, drone work, scripting, and motion graphics move into the $6,000 to $15,000+ range. Final pricing depends on shoot length, number of videos, number of locations, scripting, interviews, drone, motion graphics, and editing complexity. Tell us what you are trying to accomplish and we will send a tailored quote.
Yes, when it is planned in advance. We can capture a general employer brand story along with short role spotlights during the same production, then edit separate videos for each position.
Keep Your Hiring Content Working
Footage from a recruitment shoot can keep working after delivery as employee spotlights, hiring posts, and ongoing social content.
Ready to Attract Better-Fit Candidates?
Create recruitment videos that show your workplace honestly and help the right people picture themselves on your team. We work with employers throughout Central Pennsylvania and across the East Coast.